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Gisele adds face value to Vero Moda's ads

Brazilian supermodel Gisele Bundchen has been named the new face of Danish brand Vero Moda. The model will front the autumn 07 marketing campaign, which launches on August 1 and will feature in stores and on branding. The tie-up is expected to last for at least a year. Bundchen will also be the face of the next issue of Vero Moda's magazine. The label is owned by Bestseller, whose other brands include womenswear label Vila and denim brand Jack & Jones. Bestseller's brand portfolio is ...