The government must place more emphasis on creative subjects at school in order to keep the fashion industry alive in the UK, chief executive at the British Fashion Council Caroline Rush has said.
Rush told Drapers: “There is a lot of emphasis placed on core subjects at school, but the best way of keeping our business alive is by giving young people access to creative subjects and we hope the next government will support that.”
Speaking at the launch of a new online job-finding and networking platform for the creative industries, www.Hiive.co.uk, Rush said fashion businesses need to make sure they are accessible to students and young people.
She added: “At the BFC we already take on a lot of young people during fashion week for work experience and it’s so important to encourage new blood into our industry. We have to dispel the myth that fashion is unapproachable and elusive.”