Harrods will collaborate with Burberry for its Christmas campaign later this year.
It will be the first time the department store has teamed up with a brand for its festive campaign.
Launching in November, “A very British fairy-tale” will feature an exclusive ready-to-wear, accessories and gifting collection designed by Burberry.
The brand will design the department store’s Christmas tree and will take over Harrods’ windows on Brompton Road, while Burberry personalisation stations will be installed in the store.
The Brompton Road window scene follows two children on an adventure through a snow-swept English country house, complete with flying cars, floating bathtubs and secret passageways.