Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

High street footfall drops 3% in February

Footfall on high streets in the UK dropped 2.9% year-on-year in February, as tough retail conditions continue.

Chelmsford High Street by Ambernectar13 Flickr CC

Chelmsford High Street by Ambernectar13 Flickr CC

In total footfall slipped 1.1% last month compared to February 2015, according to figures from Springboard and the British Retail Consortium.

Visitors to shopping centres dwindled, down 0.6%, but retail parks recorded 2.5% rise, partly as a result of additional recreational attractions such as restaurants and entertainment.

Diane Wehrle, marketing and insights director at Springboard, said: “Visits are becoming increasingly focused out of town and in the early evening, with footfall after 5pm rising since January 2014 whilst dropping during the daytime period. The “5pm to 8pm social” period are becoming important trading hours with spend focussed towards hospitality and leisure, and destinations with a buoyant restaurant offer, providing the right environment and price points make out of home dining and socialising easy, attractive and affordable.

Helen Dickinson, BRC chief executive, added: “Retailers are competing with each other harder than ever. The business of retailing is increasingly complex as technology continues to drive changes in the way we shop. Recent policy announcements, in particular the National Living Wage and the introduction of the apprenticeship levy, will increase the pace of some of these changes as well as the cumulative burden faced by retailers.

We hope that the chancellor in his forthcoming Budget will recognise both the burdens facing retailers as well as our importance to the UK’s economy and communities. The government must support retailers to allow us to continue to invest and play our part in a strong recovery.”

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.