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House of Fraser criticised for gift card confusion

Customers with unused House of Fraser gift cards are still waiting on refunds after the department store chain stopped accepting gift card purchases in stores, it has been reported.

The Daily Mail has said that customers with gift cards were told to send them in to House of Fraser so that they could be issued with replacements. However, it said no refunds or alternatives have yet been provided, raising concerns the cards may now be worthless.

Consumer rights expert Adam French told the newspaper: “The communication from House of Fraser on gift cards has been atrocious. It’s now more than a month since customers were told to send their gift cards in for a replacement and all they’ve heard since is silence.”

Those holding gift cards are technically creditors to the old House of Fraser company, House of Fraser (Stores), which went into administration and was bought by Mike Ashley’s Sports Direct last month for £90m.

Readers' comments (2)

  • The holders of gift cards are none secured creditors the problem is the general public do not understand what this means so it might of been sensible to honour them as a good will gesture

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  • Not sure how affected gift card holders for HoF expect replacements instantaneously when there are likely hundreds of thousands affected. Odd.

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