Premium department store House of Fraser has teamed up with GCU London to offer an exclusive scholarship for the UK’s first MBA in Luxury Brand Marketing.
Covering the full cost of the course, which is £16,000, House of Fraser has been commended for their “generous investment” and “commitment to education” by Pauline Bell, head of the Luxury Brand Marketing programme.
Alistair Scott, head of press at House of Fraser, spoke of the opportunities that working with the department store may offer one lucky candidate. He said: “There is a very high calibre of students out there and whoever is fortunate enough to be awarded this scholarship will benefit from the industry links House of Fraser can offer them.”
GCU has earned an international reputation for the quality of its fashion and luxury brand courses, which equip students with the creative and practical skills needed as professionals working in the luxury brand marketing and management sector.