Vans is bringing its ‘House of Vans’ concept to London this weekend, with a 30,000 sq ft space dedicated to entertainment and leisure opening on August 9.
Modelled on the brand’s House of Vans in Brooklyn, New York, the London venue will feature a café, cinema, bars, an art gallery, a live music venue, four artists’ studios and an indoor skate park. It will be located in the Old Vic Tunnels beneath Waterloo station.
The concept will not be used to sell Vans’ range but will be used for marketing and brand promotion.
House of Vans will be open five days a week and host gigs at the weekend.