Differential Brands Group, owners of Hudson Jeans, has announced a new European licensing agreement with Italian distributor Made in Veneto Manifatture, which includes partnering with Somewhere Agency to cover the UK and Irish markets.
Made in Veneto Manifatture said the first focus will be to ensure a smooth transition for retailers, teaming up with Hudson’s existing European agent network and appointing Somewhere Agency to cover sales in the UK and Ireland. Hudson Jeans’ UK stockists include Selfridges and House of Fraser.
Made in Veneto Manifatture said: “The deal offers exciting growth opportunities for Hudson’s European business, as [we] look to build upon the strength of Hudson’s Never Out of Stock program; expanding the core product proposition and making plans for a Made in Italy range.”
In September 2015, Hudson Jeans merged with Robert Graham and Swims to become the publicly traded Differential Brands Group Inc.