Premium US womenswear brand Eileen Fisher has moved into a 2,600 sq ft space at 80 King’s Road, London.
The four-storey unit comprises a stock room in the basement, a shop on the ground floor, a showroom on the first floor and an office at the top.
It is Eileen Fisher’s fourth store in the UK – the others are in Covent Garden, Marylebone and Wimbledon Village – and its first office and showroom.
Before, staff meetings were held in a small space in the back of the Covent Garden store and showroom space was rented when needed.
The King’s Road store, which was a branch of Pret a Manger before reopening as Eileen Fisher on April 29, features white walls, vintage fixtures and fittings, sustainably sourced wooden flooring and LED lighting.
Sustainable clothing, such as an organic cotton top, makes up 60% of the range and is marked with an ampersand logo on the swing ticket.