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Image gallery: New Era moves into Westfield

Hat brand New Era has opened a store in Westfield Stratford selling its full collection of baseball caps, accessories and clothing.

The 900 sq ft shop on the ground floor of the shopping centre is New Era’s third in the UK and was designed by design consultancy Checkland Kindleysides.

The dark wood in the store allows the colourful product to stand out while a black metal mesh backdrop references baseball’s batting cages, as New Era is the official cap for the major league baseball.

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