River Island has opened a new office and “digital collaboration space” dedicated to technology in Shoreditch, east London.
The new premises at 1 Curtain Place houses 70 members of technology staff.
It sits alongside the existing head office in Westgate, London.
Chief executive Ben Lewis said: “River Island has placed technology at the core of our strategy, implementing ground up investment and ensuring everyone within the company thinks and operates in a digital first way.
“The opening of our new office in Shoreditch is a big indication of our commitment to technology. This will be our digital collaboration space for technology and the business. We are expanding our tech function as a whole.”
He added that River Island wants to be “renowned in the industry as a pioneer”.