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IPO to value SuperGroup at £395m

SuperGroup is expected to say this week that its IPO share price will be 500p, valuing the young fashion business at £395m.

SuperGroup, which owns the Superdry brand and the Cult chain, is likely to circulate a prospectus for retail investors later this week and list at the end of this month the Financial Times reported.

The deal will leave founder and chief executive Julian Dunkerton with a stake reduced from 53% to 33%, worth about £130m.

SuperGroup’s IPO will be the first in retail since Sports Direct’s in 2007 and in the wake of fast fashion chain New Look’s decision to postpone its own flotation.

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