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Jack & Jones creates new store concept for UK

Men’s young fashion retailer Jack & Jones is to launch a new UK store concept in Manchester’s Arndale centre ahead of a national roll-out.

The 2,906 sq ft store, which opens on November 14, will have distinct areas for each of the premium, originals, core and vintage collections. Previously product has been grouped by category. Jack & Jones said it hoped to create a department store feel.

Allan Nielsen, UK and Republic of Ireland country director for Jack & Jones’ Danish parent company Bestseller Group, said:

“The new store will be used to set an example to our existing shops and will also give us a fantastic opportunity to physically show our wholesale customers what we can achieve in our own retail stores.”

The company will roll out the store fit to several new stores in the UK over the next 12 months, but declined to say how many it planned to open during the period.

It is believed the new locations will initially be concentrated in the North of England before extending to “key locations” across the UK.

Nielsen said the group chose to launch the concept in Manchester because of the strong retail scene.

“We will be surrounded by some of the strongest retailers and brands, which is where we perform best,” he added. “The UK market is one of the toughest in Europe and we will continue to keep growing stronger by developing our brand.”

Bestseller is continuing to restructure its UK business, exiting some of its multi-brand stores and opening 15 to 20 new single-brand stores over the next three years for both Jack & Jones and womenswear fascia Vero Moda.

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