Jack Wills has appointed chief operating officer Wendy Becker as chief executive, replacing Peter Williams who will take on a non-executive role.
Becker, who starts the role on October 15, joined Jack Wills in September last year and since then has helped introduce a new organisational structure and strengthened the company’s operating board.
Before Jack Wills, Becker was group chief marketing officer at Vodafone and managing director of telecoms firm TalkTalk.
Williams said: “I’ve been waiting for the right moment to hand on the baton to the team that can take us to the next level. I am absolutely delighted that Wendy has agreed to lead the business. We have a clear, three-year strategy which identifies further growth for our very strong brand.”
He added that as non-executive director and a major shareholder in the business, he “will remain on hand to support Wendy and the team in whatever way I can, whilst having more time to spend on broader charitable and investment interests”.