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Jaeger boosted by overhaul and expansion

Jaeger saw sales climb 16% to £82.2 million and EBITDA rise 22% to £6.1m for the year ended February 23.

The strong performance was boosted by new stores and refurbishments, international expansion and the launch of a transactional website which now ranks in the top five performing Jaeger stores.

Jaeger chief executive Belinda Earl said: “We are delighted with another year of increased sales and profit. We are committed to ongoing investment in the Jaeger brand. Our plans for expansion continue, particularly overseas. Showing at London Fashion Week in February was an important milestone in reaching new customers.”

Earl added: “Looking ahead, we have another important year with continued investment in our store portfolio through openings, refits and entering new markets. We have recently launched our new reward card and continue to expand the product offer to broaden the appeal and reach of Jaeger.”

Jaeger has 132 shops in the UK.

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