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Juicy Couture opens Regent Street showroom

Juicy Couture has opened its first showroom above the brand’s flagship at 198 Regent Street, in London.

The 2,700 sq ft space is spread across three floors and showcases the business’ Juicy Couture Black Label collections including womenswear, kidswear, jewellery, handbags, swimwear, lingerie and footwear.

The showroom has kept the building’s original Victorian features including a grand spiral staircase and cage lift dating back to 1895. Antique furniture and custom-made tables also sit alongside solid brass and glass Juicy Couture display cabinets.

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