Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Katy Perry to launch new range with Global Brands Group

Pop star Katy Perry has launched a new joint venture with Hong Kong-based Global Brands Group.

Perry has already collaborated with Global Brands on a footwear collection, which was announced last month. Under this new agreement the singer will release a second collection, focusing on other consumer product categories.

In a statement Katy Perry said: “I am creatively stimulated and energised to be a real contributor in the affordable shoe industry. I believe your shoes can be the punctuation to your personality, and therefore I created a whole line of shoes that includes individualistic, colourful, dynamic designs for everyone, especially those who want to experiment with taking a bold step forward.”

Global Brands Group is owned by Hong Kong’s Fung family. The portfolio of brands it has under licence includes Calvin Klein, Juicy Couture and Under Armour.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.