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Kelly Brook named as first UK face of Skechers

Actress and model Kelly Brook has been named as the face of footwear brand Skechers for the company’s 2015 marketing and social media campaigns.

Brook will be the first celebrity used by the brand who has risen to fame outside the US, and the group is hoping to capitalise on her popularity in Europe. Previous Skechers campaigns have been fronted by Kim Kardashian and Britney Spears.

Michael Greenberg, president of Skechers, said: “Kelly resonates in Europe and around the world, this partnership is a testament to the international strength of our brand.”

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