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Kokontozai expands with third store in west London

Designer fashion and lifestyle indie Kokontozai opened its third shop last week.

The 700sq ft store on Golborne Road, west London, is situated in an old Victorian butchers and comes complete with period features such as an ornate fascia and original Victorian tiling.

Kokontozai, which is owned by design duo Marjan Pejoski and Sasha Bezovski, stocks the designers’ own labels including Pejoski’s eponymous label and KTZ, a label co-designed by Pejoski and Bezovski. It also sells brands including Bernhard Willhelm and Vivienne Westwood, along with accessories.

The store houses a vintage and homewares section, and a coffee area for customers.

Lifestyle brands include Jason Miller, who designs bespoke chandeliers, and Droog, which offers an eclectic mix from light switches to conceptual bicycles. The store mix is split 60% clothing to 40% homewares.

Store managerof Kokontozai, Justine Josephs, said: “Marjan and Sasha had been looking at extending the business for a while, to give more space to their own labels. They fell in love with the property and love the area; it’s a very up-and-coming location and we sit between designer stores Rellik and Stella McCartney.”

Kokontozai also has stores on Greek Street in London’s Soho and on Rue Tiquetonne in Paris. Josephs suggested that New York may be a possible location for a fourth store.
The Golborne Road shop’s launch party coincided with London Fashion Week last week. Guests included Tessa Pollitt of punk band The Slits and designer Ziad Ghanem. The shop windows currently feature works by artist Kathy Taylor, the first of a series of art collaborations planned for the windows, said Josephs.

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