Premium footwear brand Ash is set to close a number of late-paying accounts as it prepares to open a flagship store in Covent Garden later this month.
Ash, which has 200 stockists including womenswear indie Sunday Best in Rawtenstall, Lancashire, My-Wardrobe.com and Asos, will ditch 10 stockists to tighten its cash flow.
Eddie Benisty, founder of Ash distributor Fashion Edge, said: “Ash is still doing well but this season has been tougher [than the last]. We have to replace 10 stockists that haven’t been able to pay us.”
He declined to name the shops, but said most were in southern England, with three in the North.
Ash’s flagship store will open on King Street in Covent Garden on December 21. Benisty said the company had wanted to be on the premium street for some time.
Ash, which has three London shops, is known its sport-inspired footwear such as wedge hi-tops.