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Fila to launch new premium line

Italian sportswear brand Fila is launching a new premium line under creative director Astrid Andersen.

The Fila Fjord line will feature 80 styles and will launch at Florence menswear trade show Pitti Uomo in January for autumn 19.

The premium casualwear collection covers ready-to-wear, outerwear, shoes, accessories and bags. It is inspired by Anderson’s Scandinavian roots, and has sustainable influences. 

The brand said wholesale prices will be “in a contemporary price bracket”.

Fila made its Milan Fashion Week debut in September.

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