Next is expected to reveal this week that growth in its online sales continues to offset a decline in bricks-and-mortar stores.
The retail bellwether is expected to announce a 4% increase in full-price sales in its half-year results on Thursday. The rise will be underpinned by a 12% growth in online sales for the six months to 27 July, reports The Times.
However, in-store non-discounted sales will have dropped 4% over the period.
Next upped its profit forecast in May after full-price sales were better than expected for the 13 weeks to 27 July.