Womenswear etailer Lavish Alice has launched a concession store in Selfridges, Exchange Square in Manchester, as it expands its store portfolio.
The 50-piece range from the spring 19 collection is the first to be sold in a physical shop, and will be available in the store and on the Selfridge’s website.
Retail prices range from £65 to £120.
Lavish Alice is also launching in department store chain Fenwick in the coming months.
It will also roll out five 100 sq ft standalone franchise stores across the Middle East later this year: three in Saudi Arabia, one in Lebanon and another in Dubai.
Lee Bloor, co-founder and director, said: “Selfridges is the epitome of luxury fashion and we are privileged to be launching our spring 19 collection in the Exchange Square store and online. Matthew [Newton, co-founder] and I have been planning the collaboration for the past 12 months and we have worked closely with the Selfridges buying team to select the pieces that we truly believe our customer will love.”
Lavish Alice was founded in 2013.