London College of Fashion students Cindy Liberman and Faith Lees are set to start a crowdfunding campaign for their new sustainable lingerie label, Lara Intimates.
The Kickstarter campaign will launch on 8 May.
The brand has been designed based on the principle of creating no fabric waste by converting scraps from the cutting room floor into stuffing for a new garment.
The collection comprises soft bras, wired bras, briefs, thongs and bodysuits. Prices are yet to be confirmed.