Scandinavian womenswear and children’s brand Lindex is launching an initiative for improving gender equality in its supply chain this summer.
The “WE Women” project aims to integrate gender equality into supplier management systems, starting with 33 Lindex suppliers in Bangladesh and 10 other non-Lindex suppliers in the region.
Suppliers will receive training in executing business operations from a gender equal perspective as part of the three-year programme. The supplier’s work for gender equality will be evaluated and included in the brand’s sustainability score card.
Anna-Karin Dahlberg, production sustainability manager at Lindex said that “it’s the women that keep our business moving at Lindex.”
She added that the plan was part of Lindex’s long-standing ambition to improve the lives of women in its supply chain.
“For many years we have worked to drive change in our supply chain through worker engagement and training. Now we will add a top-to-bottom approach, where we work to change the leadership and management style in factories to become more inclusive for women and aware of gender equality issues.”
The “WE Women” project has been developed in partnership with the German federal enterprise GIZ which supports sustainable development, and in collaboration with non-profit business sustainability organisation BSR.