Lipsy has accepted a five figure sum as compensation from etailer WantThatDress.co.uk, after allegedly copied its designs.
Worcester-based etailer Egg Media (UK), which trades as WantThatDress.co.uk, used Lipsy’s copyright-protected images to sell cheap copies of the brand’s designs. Many featured Lipsy’s brand ambassador, actress Michelle Keegan.
Lipsy said the counterfeit dresses were made to look like genuine products from the brand, but were lacking official care labels and hang tags, and were of “noticeably lower quality”.
However, it agreed not to commence court proceedings against Egg Media and its director, Sonney Poole, over its infringement of Lipsy’s design rights, copyright and trademarks in return for the five-figure payment and assurance that they would not infringe Lipsy’s rights again in the future.
A brand protection officer from Lipsy said: “We take an extremely firm stance when it comes to protecting the Lipsy brand and our intellectual property.
“We will continue to bring to justice anyone taking part in counterfeiting Lipsy products and other infringing activities. These claims send a strong message to those who sell fake Lipsy goods that they will be brought to justice.”
Last year Jacqueline and Lionel Benhaim were convicted of possessing and selling goods bearing the Lipsy logo to the general public. They were fined £1,250.
Law firm Olswang acted for Lipsy in both cases.
Sarah Wright, partner at the law firm, said: “We are also involved in taking action to shut down and obtain compensation from other counterfeiters of Lipsy products, including issuing proceedings against counterfeiters in the High Court.”