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Little Mistress Group circles Bank stores

Little Mistress Group is one of the first is to register its interest in Bank’s stores, after the young fashion chain entered administration earlier today.

“This year we are looking to open stores,” chief executive Mark Ashton told Drapers. “We are looking for a partner for franchise, or we will do it ourselves.”

Ashton said a franchise model would be preferable, but he would also be “very interested” in a mix of stores from the Bank store portfolio in around 25 city centre and town locations. Liverpool, Manchester, Glasgow and Sheffield are among the main targets.

He added: “We plan to roll out our three womenswear brands and all of their categories under one roof. We would have Little Mistress, Girls on Film, Paper Dolls and we would also make an area for Little Misdress, our girls’ occasion brand.”

The group has recently signed a licensing agreement with InterCity Group watchmaker, which produces watches for retailers such as Oasis and Arcadia Group, and is close to finalising a deal with a large supplier for bags. “By summer, we could fill stores very easily,” said Ashton.

Little Mistress Group previously supplied Bank, but pulled out over a year ago in the wake of brands such as Ugg and Paul’s Boutique.  

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