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Little White Lies launches a concession at Topshop

British young fashion brand Little White Lies launched a concession in Topshop’s Oxford Street flagship store and Topshop.com yesterday (November 10). The shop-in-shop will feature 300 pieces from the brands autumn 13 collection including playsuits and dresses priced from £70 to £95.

The womenswear label is hoping to roll the partnership out across further Topshop stores depending on sales at the Oxford Street branch.

Little White Lies launched on Asos in September and is also stocked in 32 Urban Outfitters in the UK and across Europe and 180 stores across the US.

 

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