The British Fashion Council (BFC) has announced the provisional schedule for London Fashion Week’s (LFW) menswear day, which will take place on September 23, the day after the main event ends.
Menswear day will showcase 25 designers. It is the first time LFW has run a dedicated menswear day, following its first menswear showcase in February.
The schedule includes a diverse mix of both established and emerging designers and will feature catwalk shows, presentations and installations.
The catwalk will open at Somerset House with shows from Carolyn Massey and James Long, winners of the BFC’s first Newgen Men talent support awards.
Fashion East’s menswear installations, curated by Lulu Kennedy, will take place in the East Wing and Vaults at Somerset House. The 12 designers showcasing as part of this are: Blaak, Casely-Hayford, Eastpak by Christopher Shannon, H by Harris, Husam el Odeh, Jaiden rVa James, Jordan Askill, Louise Gray, Martine Rose, Mr Hare, New Power Studio and Sibling.
Simon Ward, joint chief executive of the BFC said: “The strength and diversity of labels showcasing their spring 10 collections shows just how much support there is for a dedicated menswear day in London.”
LFW’s womenswear shows will run from September 18 to 22 at Somerset House and 180 The Strand.
The provisional catwalk schedule for Menswear Day is:
10.00 James Long, BFC/WC2
10.00 Carolyn Massey, BFC/WC2
11.00 Lou Dalton salon show, The Portico Rooms
12.00-14.00 Fashion East Menswear Installations, East Wing and Vaults
14.00 MAN, BFC/WC2
15.00-17.00 Savile Row Presentations: E Tautz, Richard James, Savile Row
17.00 Wintle, BFC/WC2
18.15 A Child of the Jago, E1
19.30 B Store, BFC/WC2
19.30 Tim Soar, BFC/WC2