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Matalan launches Damsel in a Dress diffusion line D by Damsel

Matalan has launched an exclusive diffusion line D by Damsel by womenswear label Damsel in a Dress.

The 18 piece dress range which launched online and in 120 Matalan stores across the UK today (September 22) features lace details and panelling for the approaching festive season.

Kerrie Owen, head of womenswear buying for Matalan, said: “When it comes to party season, we know a lot of our customers want the perfect dress that makes them look and feel amazing and D by Damsel will do just that.”

Retail prices start at £35.

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