Mint Velvet is to open its first standalone store in a non-high street location at Bluewater shopping centre in Kent.
The 1,900 sq ft store will be located on the lower Guildhall opposite Reiss and will stock the retailer’s latest womenswear, accessories and footwear.
Michael Kors has also signed a 2,800 sq ft store on the lower Guildhall, adjacent to Aspinal and Hackett, which will showcase its Michael by Michael Kors range, as well as handbags, small leather goods, watches, jewellery, eyewear and a selection of fragrances.
LK Bennett is relocating at the centre to a 1,900 sq ft store next to Mint Velvet, while Jigsaw will also relocate to a 1,000 sq ft store on the lower Guildhall, adjacent to L’Occitane.
All four stores are set to open this summer.
Land Securities, which owns the centre, said work is also underway to create a new 40,000 sq ft H&M store that will open in autumn.