Fast fashion etailer Missguided has opened its third Selfridges concession in Birmingham.
Missguided in Birmingham
It comes after the firm hired a new retail director, Andy Marsh, on a plan to roll out UK stores at the start of the year.
Drapers understands the Manchester-based young fashion etailer has appointed property agent Savills to look for locations across the UK and internationally.
The company made its first UK move into bricks-and-mortar with a concession in Selfridges at Manchester’s Trafford Centre last June and opened its second within Selfridges’ Manchester Exchange Square in November last year.
A spokeswoman said the Missguided concession in Birmingham is currently a temporary space and the firm will look to occupy a bigger space later in the year.
Drapers has contacted Selfridges for comment.