ITE Moda ltd has bought a 20% share in Hong Kong trade show The Hub, which launched in August this year.
The Hub joins ITE’s portfolio of trade events for the fashion industry, which includes Moda, Jacket Required, Bubble London and Scoop.
ITE will work with organisers of the Hub to develop the trade show, which will next take place from 25-27 February 2014.
The Hub co-founder Peter Caplowe said: “Asia is the world’s biggest growth story right now, and Asian retailers have never been keener to find out about international fashion brands.
“Bringing our knowledge of the branded fashion market within the region together with the industry knowledge and show expertise of ITE Moda means we’ll be able to create the best possible platform for brands wanting to do business in the region.”