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M&S launches ‘buy now’ autumn collection

Marks and Spencer has launched a “buy-now” micro-collection which sees some items from its new autumn 16 range available instore and online from today (May 11).

marks and spencer autumn 16

 

The Big East collection, featuring light-weight knits and leather cropped trousers, is available online and in 26 M&S stores, simultaneously with today’s unveiling to the press.

The move follows a shake-up to the fashion schedule where shoppers will be able to buy collections from brands including Burberry and Tom Ford straight from the catwalk.

Readers' comments (2)

  • PR machine again. Suede skirt last year. Now this.

    How will shoppers react to AW prior to summer? Not great.

    How long before Rowe is deemed rudderless.

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  • Product doesn't look that different, lacks excitement, boring silhouettes, boring colours, boring print.

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