Marks & Spencer, Next, Fat Face and Primark have pledged to stop selling mohair following an expose from animal rights charity PETA.
A video from the organisation shows animals being mistreated across 12 angora goat farms in South Africa, which produces more than half of the world’s mohair.
M&S plans to eliminate products which contain mohair from stores and its website by March next year.
A spokesperson from the retailer said: “We have a very small volume of mohair fibre in some of our products. However, we recognise that the traceability of the mohair fibre back to farm is currently a challenge and we do not have the level of assurances that we would like to ensure the welfare of these animals is being upheld. Therefore, until we can trace the fibre back to farm source and verify the appropriate levels of animal welfare, we will eliminate mohair containing products from all our stores and website by March 2019.”
Next will ban the use of mohair in any future collections from 2019.
“Next uses a very small amount of mohair fibre in a limited range of its products. Due to the small amount being sourced, Next had already recognised the challenge of tracing the mohair fibre back to the farm, so it was unable to ensure the welfare of the animals is being upheld. Based on this, Next made the decision to ban the use of mohair in its future collections from 2019 onwards,” a spokesman said.
Value retailer Primark said it does not currently sell any products containing mohair and that it would not order any more in the future.
Monsoon, Topshop, Gap, H&M, Zara and The White Company are among the retailers to have already banned mohair.