Marks & Spencer has collaborated with Scottish designer Kestin Hare on a new menswear collection, which launches in selected stores and online today.
The 13-piece collection was designed by Hare and the retailer’s in-house team. It was inspired by vintage travel and botanical scenes and has a focus on print and fabrics woven in Europe, including a relaxed dobby textured blazer woven in Italy, printed tailored shorts woven in Spain and a polo shirt knitted in Italy.
Hare hand drew all the prints used on the clothing, linings and trims. Prices range from £29.50 for a printed T-shirt to £149 for a Harrington jacket.
Hare is the former creative director of Common People and head of design at Nigel Cabourn. He launched his eponymous menswear label in autumn 2015 and has since shown at London Collections Men and opened four stores. His fifth store opened on Great Windmill Street in Soho, London, at the end of March.
Scott Fyfe, menswear trading director for M&S, said: “Kestin Hare is a true craftsman and was the ideal choice for the first in our ‘M&S &’ menswear collaborations.
“He has built a reputation for himself within the menswear market, with a unique point of view and a love of design. He is a great fit with M&S’s core values of quality and craftsmanship, delivering great attention to detail and fabric choices for our customers.”
The tie-up is part of the “M&S &…” series, which has seen the retailer collaborate with Alexa Chung on a womenswear collection and Jourdan Dunn on a kidswear line.
More than 34,000 customers had pre-registered their interest in the Archive by Alexa collection before it went on sale yesterday, and by 4:30pm, more than 20,000 items had been bought.
The “Harry” pie crust neckline blouse in white proved particularly popular, selling out online and in most stores. More stock will be available by Friday.