Multi-brand concession business Hallett Retail has made a raft of new appointments prior to a focused expansion of its Fuse concession network in indie department stores.
Hallett Retail runs 100 young fashion department store concessions under its Fuse business largely in Debenhams, six upmarket womenswear concessions in House of Fraser under Boutique by Gallery and 250 concessions in New Look stores.
It is set to open a further 15 Fuse concessions in independent department stores this year, following the launch in March of a department in Browns of York and another in Quadrant in Braintree, with potential for up to 15 each year thereafter.
Fuse concessions stock Apricot, Pussycat and Rage. Managing director Wendy Hallett said independent stores recognised concessions were a “low-risk way to expand in tough economic times”.
Following the appointments in January of commercial director Dean Cooper and HR director Jacqui Margolis, Laurence James joined as regional controller (north) last month from House of Fraser. Sean Brabbins will join as regional controller (south) later this month from retailer Mexx where he was operations manager, UK and Ireland. The two regional controllers will report to retail director Jason Lyons and drive the concessions roll-out.
Hallett Retail has also appointed Aditi Persaud as product manager from Arcadia where she was a buyer.