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N Brown sales falter in ‘challenging market’

N Brown’s group revenue dipped by 0.2% year-on-year for the 13 weeks ended May 28, as a 3.4% increase in financial services revenue failed to offset a decline in product revenue of 1.6%.



The group, which owns the Simply Be, Jacamo and JD Williams brands, said full-year guidance remains unchanged.

Its total active customer file is broadly flat year-on-year, due to healthy growth in its power brands Simply Be, Jacamo and JD Wiliams offset by a decline in traditional brands and the Fifty Plus segment.

Chief executive Angela Spindler said: “Product sales have been satisfactory when viewed against the challenging market backdrop.

“Our three power brands, JD Williams, Simply Be and Jacamo, continue to outperform the wider group. Revenue from our traditional segment has continued to decline, but remedial actions are now well underway.”

The firm is set to migrate its Fifty Plus brand into JD Williams from autumn and it is making improvements to the offer and customer proposition in the traditional segment (Julipa, Ambrose Wilson, Premier Man and House of Bath).

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