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Net-a-Porter appoints global marketing director

Yoox Net-a-Porter Group has appointed Dana Gers, current senior vice-president, global brand marketing and communications, at Jimmy Choo, as its first global marketing and communications director for Net-a-Porter.

Gers will join in April. In the newly created position she will be responsible for the driving sales, customer acquisition and retention. Gers will report into new Net-a-Porter managing director Matthew Woolsey.

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