Etailer Net-a-Porter’s website crashed just one hour after launching its Black Friday Sale yesterday (November 26).
The business started its Sale at 11am but by midday the site displayed a message saying the page was unavailable. The company’s Twitter feed asked shoppers to send a direct message with their details so the customer service team could contact them.
According to The Daily Mail, Net-A-Porter blamed high demand for the crash.
Meanwhile, the etailer’s founder and recipient of Draper’s Personality of the Year 2014 award, Natalie Massenet is set to make more than €100m (£79m) next year under a deal with its owner Richemont.
Massenet is reportedly gathering estimates on the value of the business from potential bidders and bankers as Richemont may give her a big pay-out in 2015, based on Net-a-porter’s value.