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Next launches new shopfit at Bluewater

Next was due to give shoppers the first glimpse of its new store blueprint as Drapers went to press. The store at Bluewater in Kent was set to open on Thursday, sporting the new lower-case logo and 85% of the new shopfit. Wooden floors have been replaced by ceramic tiles and mirrored chrome frameworks, while Next's white-on-black palette will be used to improve in-store navigation. The retailer will unveil another new store at Meadowhall in Sheffield in autumn, featuring the full new ...