Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Next pilots Tesco shop-in-shop launch

Next has joined forces with Tesco on a one-off shop-in-shop debut at the supermarket’s Surrey Quays Extra store.

The Next space in Tesco, which measures around 4,300 sq ft, opened earlier this week and stocks clothing from Next’s womenswear and menswear ranges.

A spokesman for Next stressed the move was location-specific, since Next had been eying opportunities for standalone space “for a while” in Surrey Quays but could not find a site.

He said Next had opted for this approach since Tesco had “surplus space”, and confirmed there were no plans for any others. He added: ”This is not a prelude to a ‘roll-out’ with Tesco or anyone else.”

A Tesco spokeswoman said: “We want to offer our customers the best possible choice and convenience when they shop with us.”

“We have a number of partnerships in stores across the UK, complementing our existing Tesco products and services. We’re pleased to be partnering with Next in our Surrey Quays store and look forward to seeing how customers respond.” 

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.