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Nike’s CEO slams Trump’s Muslim immigration ban as threat to values

Nike’s chairman, president and chief executive has spoken out against US president Donald Trump’s executive order banning entry to the US from certain Muslim countries.

In an internal email to employees, which is being shared on social media, Mark Parker wrote: “This is a policy we don’t support.”

“Nike believes in a world where everyone celebrates the power of diversity. Regardless of whether or how you worship, where you come from or who you love, everyone’s individual experience is what makes us stronger as a whole.

“Those values are being threatened by the recent executive order in the US banning refugees, as well as visitors, from seven Muslim-majority countries.”

He showed support to Sir Mo Farah, who now lives in Oregon with his family but was born in Somalia and moved to the UK when he was eight.

“What Mo will always have – what the entire Nike family can count on – is the support of this company. We will do everything in our power to ensure the safety of every member of our family: our colleagues, our athletes and their loved ones.”

The email concluded: “Nike stands together against bigotry and any form of discrimination – we’ve learned that on the field of play, where fairness and mutual respect are the rule, not the exception.

“Now more than ever, let’s stand up for our values and remain open and inclusive as a brand and as a company. We are at our best when we recognise the value of our diverse community.”

 

 

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