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Obesity levels add weight to plus-size sales

Sales of plus-size menswear are set to rise by 26% over the next five years following a huge increase since 2003, according to consumer research firm Mintel.

The 40% growth in the men’s plus-size market in the past five years compares with a rise of 11% across the menswear market as a whole. Extra large or larger sizes now make up £1.7 billion of menswear sales, up from £1.2bn in 2003, according to Mintel’s Size Matters report.

The plus-size womenswear market is worth double the men’s at £3.8bn, but has grown by just 26% in the past five years.

Mintel senior fashion analyst Katrin Magnussen said: “Plus-size clothes have become more popular as a result of rapidly rising levels of obesity.”

Mintel said the number of obese men would grow faster than women, and plus-size menswear sales over the next five years would grow to £2.2bn. Plus-size womenswear sales are expected to rise 19% to £4.6bn.

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