US outdoor clothing retailer Patagonia is gearing up to open a store in Manchester, marking its return to UK retail following the closure of its Covent Garden flagship three years ago.
The brand has signed a 10-year lease for the basement, ground and first floors of the property at 51 King Street, which spans 3,303 sq ft.
The shop will be its eighth store in Europe. The retailer intends to combine retail space with scope for community events centred around outdoor sports.
Ryan Gellert, general manager, EMEA at Patagonia, said the retailer sees Manchester “as a progressive city where design, creativity, entrepreneurship and innovation mix”.
“As a gateway to climbing, hiking and trail running in the Peak District and surrounding areas, we would like the store to become a hub for both local outdoor sports and environmental communities,” he added.
Property adviser Savills acted for the retailer while the landlord, Beech Holdings, was represented by real estate adviser Lambert Smith Hampton.
Patagonia previously operated though a partner store in Covent Garden. It is thought to have quietly closed in 2014.
It set up a UK head office and relocated its West End showroom to Manchester’s Sackville Street in February 2016.