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Pitti Uomo names Andreas Melbostad as guest designer

Diesel Black Gold designer Andreas Melbostad will be the guest menswear designer at Florence trade show Pitti Uomo next January.

The denim brand’s premium line appointed Melbostad last month to take on the creative oversight of the brand’s entire output. He will present his first men’s collection for the label at the 85th edition of the Italian menswear show, which will run from January 7 to 10.

Raffaello Napoleone, chief executive of show organiser Pitti Immagine, said: “The arrival of Andreas Melbostad as the creative director of Diesel Black Gold immediately gave the women’s collection a considerable boost, so as soon as we heard that he would also be working on the men’s side, and expecting an underlying coherence between the two collections, we decided to suggest that Diesel Black Gold make its debut in Florence as the Menswear guest of Pitti Uomo in January 2014.”

Melbostad said: “It is a unique opportunity to showcase the new cohesive vision for the line, expressing its strong distinctive voice. I will enforce the core codes of the collection with my own sensibility and hand.”

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