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Pretty Green to grow UK store count

British menswear brand and retailer Pretty Green is preparing to grow its UK store network following a strong Christmas trading period.

pretty green

The business, founded by former Oasis frontman Liam Gallagher, will open a 1,690 sq ft store in Birmingham’s Bullring shopping centre in mid-February, bringing its total UK store count to 12.

At the end of February, Pretty Green will also reopen its newly refurbished store in Glasgow. The 1,600 sq ft unit will feature a new concept including a stage for live acts.

Pretty Green’s total group sales grew 16.5% for the six weeks to December 31 2015, compared with the previous year. Like-for-like sales were up 15%. International sales climbed by 24%, while online sales rose 27%.

In addition to its UK stores, Pretty Green has 10 concessions and five stores in Japan. It also sells globally through around 120 wholesale accounts.

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