Pure London, the womenswear trade show, closed yesterday with a 4.25% rise in visitor numbers.
Within that, UK attendance was up around 6%, suggesting UK buyers are opting to visit domestic trade shows over international fairs.
Buyers that attended Pure London, which ran from February 8-10, included teams from Asos, Bentalls, Fenwick, Hoopers, House of Fraser, John Lewis, Selfridges, Topshop and Shoe Studio Group.
Pure London show director Sarah Lawrence said: “We saw a positive three days with excellent attendance from independents and department stores. Feedback from our exhibitors was that they had seen quality customers and had been writing excellent orders at the show.”
For a full trend report and business analysis see this week’s issue of Drapers magazine.