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Pure-play etail will cease to exist by 2020, predicts Planet Retail  

Shoppers will have to pay for home delivery, points-based loyalty cards will be a thing of the past and pure-play etail will largely cease to exist by 2020, according to consultancy firm Planet Retail.

In a new report, The Future of Retail: 10 Trends of Tomorrow, Planet Retail warns retailers to prepare for another few years of “significant structural change”.

Natalie Berg, retail insights director at Planet Retail and the report’s author, said: “Retailing has undergone seismic shifts over the past five years and we believe that further fundamental changes are just around the corner.

“By 2020, we predict that shoppers will have to pay for home delivery, traditional points-based loyalty cards will become a thing of the past, pure-play retail will largely cease to exist and checkout-less stores will become a reality.”

Planet Retail predicts more retailers will begin charging for services such as home delivery and low-value click-and-collect orders. It recommends greater collaboration between retailers, including through in-store concessions or collection points for online orders.

Other forecasts include the development of store navigation technologies and an increase in the use of mobile payments.

The 10 Future Trends:

1. Fewer, but more impactful, stores

2. Working together to stand apart

3. Race for the most convenient store experience

4. Personalisation to reach new heights

5. The end of points-based loyalty cards

6. Power of the peer

7. Cracking the final mile

8. Death of pure-play

9. Click-and-collect

10. From one-click to no-click

@KirstyMcGregor

Readers' comments (1)

  • Add:

    Death of affiliate marketing

    Disruption to Dept stores business models

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