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Pure Premium strengthens line-up

Womenswear trade show Pure London has signed six more labels to the first edition of upmarket spin-off Pure Premium next month.

French label Antik Batik (pictured), UKbrands Anonymous by Ross + Bute and Betty Jackson Two, and Italian womenswear

brands PatriziaPepe, Jucca and Malìparmi will show at London Olympia’s Pillar Hall on August 1-3.

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Readers' comments (1)

  • The full brand list now actually looks like this:
    Best Behavior
    Mardi Jeudi
    Anonymous by Ross + Bute
    Betty Jackson Two
    Antik Batik
    Hilda Maha
    Katarina Rimarcikova
    Gisele Paris
    Patrizia Pepe

    Very exciting! Pure will also be hosting a champage tea party each morning to celebrate the launch. Hope to see you there!

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